THE FAST FASHION INDUSTRY
The Dark Side of Cute Clothes: Unveiling the Fast Fashion Industry Ugh, another impulse buy from that online retailer? We've all been there. That trendy top for just Rs.200? So cute, and who can resist a steal, right? But have you ever stopped to consider the true cost of that cheap garment? The dark secret of fast fashion is that it's built on a foundation of environmental exploitation and unethical labour practices. Let's rip back the curtain and see what's really going on. The Trend Machine Never Stops Fast fashion thrives on one thing: keeping you hooked on the newest trends. New collections drop faster than you can say "FOMO" (fear of missing out), pushing you to constantly chase the latest styles. This relentless cycle creates a mountain of textile waste – clothes that get tossed after just a few wears, ending up in landfills and taking centuries to decompose. A Stain on the Planet The environmental cost of fast fashion is staggering. It's t...